Sensational Beginnings aims to provide parents with top quality products that incorporate early learning and fun in an experience that delights the child’s senses.

Many of our products are award winners and exclusives. And every product we sell is kid-tested for play value and adult-scrutinized for quality and safety.

We look for lifestyle products that offer convenience and fun for you and your child as you go about your family activities, whether at home or traveling the globe.

Our toys & playthings categories include:
cars & trains, characters, construction, costumes & dress-up, dolls & doll houses, educational toys, indoor active play, musical instruments, outdoor fun, pretend play, puppets & theaters, puzzles, ride-ons, science & nature...

Our products are from quality name brands, including:
Applause, Baby Bjorn, Beastly Buddies, Brio, Disguise, Eden, Flap Happy, Fun Furnishings, Hedstrom Corporation, International Playthings, Kettler, Leapfrog, Learning Curve, Little Tikes, Neurosmith, Playhut, Playmobil USA, PJ Toy, Peg Perego, Radio Flyer, Rubies, Small World, Speedo, Step 2, Today's Kids...

Educational Toys & Games -
early learning, math made easy, language arts, phonetics, musical activities, sort & play, puzzles & construction...

Science & Nature -
microscopes, telescopes, binoculars, robotic arms, tinker toys, home planetarium, nature watch kits, talking globes, talking laptops...